Redefining recruitment in 2023: The need for rethinking hiring models
By Nirupama VG
India Today - August 13, 2023

The future of recruitment demands innovation, adaptability, and a commitment to creating inclusive, ethical, and engaging hiring experiences for candidates. Here’s why there is a need to rethink hiring models in 2023.

In 2023, the landscape of recruitment and hiring has undergone a remarkable evolution, reshaping the way organisations acquire talent. The technology industry stands out as a beacon of growth, driven by remote work, digital transformation, and the pursuit of emerging technologies like AI and IoT.

This industry’s insatiable demand for tech talent reflects a broader trend – technology is no longer just an enabler but has become a critical business driver, disrupting traditional models across all sectors.

This article explores the pressing need to redefine recruitment in 2023 and the imperative of rethinking hiring models.

“The rise of contract professionals and interim managers offers businesses greater flexibility in meeting short-term objectives, opening doors to various industries and projects,” said Pranshu Upadhyay regional director head of India Technology Practice – Michael Page.

“Company culture has emerged as a driving force in boosting productivity, emphasising talent development, engagement, training, and development.” He further added.

Importantly, work-life balance has taken center stage, emerging as the most significant influencer of job satisfaction, surpassing pay, training, development, free lunches, gym memberships, and other benefits.

“Hybrid working models will continue, redefining workplace expectations, and flexibility will remain a non-negotiable factor for job seekers,” he explained.


Advancements in technology have transformed every aspect of recruitment. AI-driven tools, such as chatbots and applicant tracking systems, have streamlined the hiring process. To stay competitive, organisations must leverage these innovations while ensuring that the human touch remains a crucial part of recruitment.


“Recruitment in 2023 demands a departure from the traditional one-size-fits-all approach. Instead, there’s a pressing need for industry-specific recruitment models that cater to the unique dynamics of each sector,” said Nirupama VG – MD, Ad Astra Consultants.


Top talent remains in high demand, making the competition fierce. In 2023, businesses must adopt a proactive approach to talent acquisition. Building strong employer brands, engaging in a continuous talent pipeline, and offering competitive compensation packages are key strategies to attract the best candidates.

In an era of diverse workforce needs and fast-paced industry changes, recruitment strategies must be as adaptable and dynamic as the sectors they serve.


Data analytics is revolutionising recruitment. HR professionals can now use data to make informed hiring decisions, predict candidate success, and continuously improve their hiring processes. Companies must invest in data analytics capabilities to stay ahead in recruitment.

As we navigate the dynamic landscape of 2023, redefining recruitment is not an option but a necessity.